2/29/2024 0 Comments Vegas electronics expoFor example, John Deere is showcasing some of their agricultural technology that really contributes to sustainability and access to food. But for this show, you will be able to see the theme on the show floor and other places. It’s always been about innovation and great products for the consumer. But we’ve never had a theme at CES before. We’ve talked about how tech solves challenges in the world. So this is going to be a shift.Ī: This is the shift. Q: Historically, CES has been more focused on convenience and personal tech. Other tech companies have also been tightening their belts and laying off workers amid concerns about the economic environment. They include many startups and routine visitors like Amazon and Facebook parent Meta, both of which have recently cut jobs and implemented hiring freezes after beefing up their staff during the pandemic. Kinsey Fabrizio, senior vice president at the trade group Consumer Technology Association, said roughly 3,000 companies have signed up to attend the event. The one before that was held virtually, replacing in-person displays and meet and greets with video streams and chats.Įven if organizers reach their goal, it would still represent a 41% dip in attendance compared to the in-person show held in early 2020, before the pandemic consumed much of everyday life. That would be a marked contrast with the look and feel of the past two shows - the last of which saw a 70% drop in in-person attendance amid the spread of the Omicron variant. Organizers say their goal is to draw 100,000 attendees.
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